Funskool India, has been a leading toy manufacturer backed by the esteemed MRF Group, has been a trusted name in the toy industry since 1988. With over three decades of experience, Funskool has been a pioneer in promoting quality and safety, setting new standards and elevating the industry to new heights.

Funskool’s purpose is to inspire, engage and entertain every child, and the child in every adult. Funskool was conceived in 1986 as a joint venture* between our parent, the MRF Group, and Hasbro Inc., we began commercial operations in 1988. Over three decades later now, you can find our toys in 4,500 retail stores across India. Our products form a significant part of the toy-portfolio of all major e-commerce and modern trade brands in India

With the largest range of toys offered by any Indian company, Funskool has an assortment to meet the needs of every parent and child. We have three state-of-the-art manufacturing facilities. The first one at Corlim, Goa is spread over a sprawling area of 1,50,000 sq. ft. The second and third factories are at Ranipet, near Chennai and have a built up area of 90,000 sq ft and 55,000 sq ft respectively. We are grateful to our channel partners, which include our CFAs, stockists and retailers, for helping us reach the children across India, as well as many countries overseas.

Funskool pioneered the concepts of quality and safety in toys and has been instrumental in raising the standards of toys in India.

We imbibed the core values of trust, quality and customer delight from our parent company, the MRF Group. We uphold these values through our product design, development and operations, thus setting high standards for ourselves and for the Indian toy industry. It is this strong bond that we have developed with children that has elevated us to leadership status in the industry. We introduced a new meaning for fun for millions of children with indigenously designed toys that have been manufactured to exacting standards of quality and safety.

How does Funskool consistently design toys that become the favourites of children? Simple – by understanding the changing needs of children. We have obtained licenses from many international players to manufacture, distribute and sell branded toys of international quality in India.

Making toys is not child’s play, it is serious business. And no one understands it better than Funskool. With a basket full of ideas, a spirit to excel and with an objective to touch the life of every child who reaches out to us, Funskool looks forward to the future, one where tomorrow’s children are waiting for their world of fun.

The Indian toy industry will continue to see revolutionary changes, and Funskool will continue to be at the forefront of this dynamic environment, offering the best playing and learning options.

Our dedicated team of over 1,000 employees work hard so that the children of our country can play hard.